20th Annual Conference: itSMF Czech Republic
This year’s edition wrapped up with an exciting announcement!
On the 28th and 29th of January, members of the global ITSM community attended the 20th edition of the annual itSMF Czech Republic conference to discover the latest on ITSM, transformation, AI in IT Service Management, and the power of change.
Finally, a Playbook: Leveraging ITIL for True Transformation | 28 January 2026

In this exciting session, Kaimar presented PeopleCert’s ‘ITIL How to Implement’ official book, which offers practical insights for driving change. Kaimar shared valuable insight into leveraging ITIL guidance to navigate uncertainty, balance control with agility, and empower teams to drive successful transformation initiatives.

ITIL in 2026 and beyond | 29 January 2026

In his fascinating session, Roman unveiled the new ITIL and shared why it is vital for thriving in today’s AI-driven, fast-paced world. Attendees discovered why transformations often fail and explored how ITIL (Version 5) can help organizations implement an effective digital product and service management strategy to lead change in complex environments. Roman’s presentation was followed by a lively gathering at the ITIL booth where attendees celebrated the arrival of this game-changing release.

Meet Our Speakers
Roman Zhuravlev
Roman is a Senior ITIL architect at PeopleCert. He has been working in IT service management since 2002 as an ITIL 4 architect, practitioner, consultant, trainer, and author. He has been involved in the continual development of ITIL since joining AXELOS/PeopleCert in 2016. Roman is an ITIL v2 Service Manager, ITIL v3 Expert, and an ITIL 4 Master.
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Kaimar Karu
Kaimar Karu is an internationally recognized expert in IT service management, change management, and digital transformation. A former Minister of Foreign Trade and Information Technology of Estonia, he has extensive experience in implementing agile and sustainable practices across both public and private sectors.
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